Liberty’s luxurious advent calendars have already gone on sale

This summer has had a distinctively autumnal flavour to it, with chilly weather, relentless rain and an indefinable air of melancholy that can only be silenced by a hearty, non-salady hot meal. So it doesn’t actually feel that surprising that the first Christmas treats are beginning to creep into London’s best-loved department stores. 

It’s only a month until Liberty opens its legendary Christmas store, stuffed with trinkets and baubles that cost more than your liver would fetch on the black market. But beauty fans will already have their eyes on the true prize: Liberty’s gorgeous beauty advent calendar.

This advent calendar sells out every year, for good reason. Its prettily illustrated façade houses a line-up of genuinely good beauty treats from cult skincare brands that last year included Sunday Riley, REN, 111Skin and Larry King. These are decent sized products, not miserly minis, and online influencers have fuelled the hype by endorsing this calendar with endless festive unboxing videos. No wonder this is the fastest-selling product in Liberty’s 145-year history.

This year’s calendar will cost £250, but will contain products worth £1,040. It’ll also include a jewellery piece for the first time ever, while one lucky recipient will also get a £1000 Liberty voucher for a serious shopping spree.

By now, you’re probably itching to get your hands on one. And there’s one easy way to do that: Liberty subscription service The Beauty Drop, priced at £20 per month, allows you to join the pre-order list now, as well as bringing you premium beauty samples at the start of each season.

If you want to save your pennies, you can register your interest with Liberty and it’ll let you know when general sales open on September 27. 

It’s way too early to get the tinsel out, start brining the turkey, or starting fights about the royals with your extended family. But pre-ordering an advent calendar that’ll bring a little joy to your December? Not such a crazy idea. And if your finances don’t stretch to Liberty’s pricy offering, we’re pretty sure that Cadbury’s always-exceptional choccy numbers will be in supermarkets in just a few short weeks.

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